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The Sales Process
From initial idea to opening day
Developing a new bowling or social gaming venue is a significant investment, and we understand that every project starts with questions.
Our role is to make the process clear, collaborative and straightforward, guiding you through every stage from concept to completion.
Vision + goals
The journey begins by understanding your vision, your customers and your commercial objectives.
Vision + goals
Whether you are creating a new entertainment destination, expanding an existing venue or adding an activity to a wider leisure offering, we work with you to identify the right solution for your business.
Design + development
From there, our experienced team supports every stage of development, including concept planning, venue layouts, equipment specification, technical requirements and project coordination.
Pre-Install
During the pre-install phase, our Account Managers run three parallel builds, your Sync management system, online booking integration and CRM ensuring your digital infrastructure is fully ready alongside the physical site.
We combine commercial insight with technical expertise to help you make informed decisions around lane layout, technology, customer experience and operational efficiency.
Installation
During the pre-install phase, our Account Managers run three parallel builds, your Sync management system, online booking integration and CRM ensuring your digital infrastructure is fully ready alongside the physical site.
Go-live
Once plans are finalised, our specialist teams manage the installation process, ensuring equipment is professionally installed, tested and ready for opening. This includes a structured commissioning programme prior to go-live to thoroughly test equipment and resolve any snags early.
We also provide training and guidance to help your team deliver an exceptional guest experience from day one.
Systems and Equipment Trainers will be with you for your opening day to provide technical, operational and moral support, maintaining an on-site presence and returning for scheduled snagging and retraining visits post-opening.
Every project is different, but our approach remains consistent: listen carefully, plan thoroughly and deliver a solution designed around your long-term success.
Services we offer:
- Site visit prior to purchase – viability study of a potential premises
- Site visit of current premises – review of current offering & opportunities
- Multi-activity proposal – including bulk purchase discount
- Feasibility study of location, demographic & competition
- Venue planning – optimising layout for profitability
- Interior design collaboration
Once we are working together on a project we are able to provide a wealth of ongoing support and training, including:
- Operations guidance and training
- Management strategy & support
- Training on all installed equipment
- Staff training on management, sales, front of house, bar and marketing
- Website development
In The Game it's time To Get In The Game it's time To Get
it's time To Get In The Game it's time To Get In The Game it's time To Get In The Game
The Future of
Social Gaming
Starts Here
More Play. More Dwell Time. More Return.
